It’s no secret that YouTube is a video content powerhouse. The platform has top-notch analytics and boasts a billion watch hours a day – that’s a lot of eyes on a lot of videos. And with YouTube Shorts, the platform has become a real contender against the likes of TikTok and Instagram.
To sweeten the deal for creators, YouTube recently announced a bunch of new Shorts updates, including new templates, expanded song snippets (a great promo tool for musicians), and the ability to replicate existing videos.
Have you explored creating YouTube Shorts yet? Here are three reasons why you might want to:
- Shorts are easier to film and edit than longer videos.
- Shorts use a different algorithm that can pull in new viewers.
- They offer monetization opportunities to both new and experienced creators.
Creating just for fun? We love that for you. Creating because you want to earn extra money? We’re obsessed. If you’re wondering how, our YouTube Shorts Monetization Guide gets into the nitty-gritty of it all, targeting the 8 most popular ways to monetize Shorts, including:
đź’°Earning ad revenue
👏 Fan funding
đź›’ YouTube Shopping
📺 Earning from YouTube Premium
📲 Selling digital products
🤝 Partnering with brands
🛍️ Joining affiliate programs
🤳 Creating UGC for brands