Today is World Mental Health Day, and it’s a good time to hit pause and take inventory of what’s working and what’s not. Though the creator hustle is real – studies show that 90% of creators experience burnout – it is possible to balance all your goals and responsibilities while taking care of yourself. 

While you're busy building your dream life, remember emotional well-being is a big part of that.  Here are some ways you can show yourself some love today:

Set boundaries: Define work hours and take social media breaks.

Take mental health days: You need them even if you work for yourself. 

Get outside: Sunshine and fresh air are your best friends.

Focus on purpose > perfection: Be kind to yourself – you’re still learning and growing! 

And if you're struggling in silence, don’t keep it to yourself. Reach out to someone you trust, share your experience, and know that you’re not alone out there! 

– The Leap 

TL;DR

😥 Dealing with imposter syndrome? Join the club. Ex-YouTube and Instagram employee Jon Youshaei explains his technique on battling feeling unqualified as a creator. 

💵 For every 17-year-old TikToker buying a house, there are millions of creators struggling to monetize. A social finance app called Frich is providing a reality check and support.

📧 Own your audience: Check. Make more money online: Double check. Email automation tools check off all the boxes. Build your email marketing flows for free with The Leap.

Save Time with Email Marketing Automation Tools

Capture your audience’s attention effortlessly using email automation tools.

Getting your audience’s attention feels a little like herding cats. Between ads, the algorithm, and even more content to look at than ever, it can be difficult to figure out how to strategically improve views and engagement. 

Worry not – this is where an email list comes in. If you haven’t jumped on board yet, you may want to consider it. Here are two big reasons why email is so effective:

🤑 Earning a ROI of $36 for every dollar spent, it’s one of the most lucrative digital marketing strategies. 

🤝​ On social media, you rent your audience (meaning you rely on the platform you’re using to connect with your followers). But with email, you 100% own your audience. 

If that feels like a lot of extra work on top of your content calendar, let us introduce you to email marketing automations (we promise they’re easier to use than they sound). 

Email automation can look like:

• Sending your subscribers a welcome message right when they sign-up (you = the hostess with the mostess)
• Letting subscribers know their digital product is ready to download (because who can remember everything they’ve requested online?)
• Reminding subscribers to check out that awesome mini-course you built (and encourage them to buy the next one!)
• And so much more!

Did you know you can build your own email list with The Leap? We’ve got 16 pre-built, expert-recommended email templates, along with an AI writing assistant that can create first drafts and brainstorm email campaign ideas for you based on your product offering. 

All you need to start building an email list is to offer a lead magnet (aka a free resource – more on that here), and you’re off to the races. 

⚡️ FREE RESOURCES

1. Ad revenue, memberships, and digital products are just the tip of the money-making iceberg on YouTube Shorts. Here’s everything to know on how to cash in → 

2. Dealing with imposter syndrome? Ex-YouTube and Instagram employee Jon Youshaei explains his technique on battling feeling unqualified as a creator → 

3. If you’re curious about exploring paid sponsorships, prepare to get good at negotiation, contracts, and slotting in content. Cathrin Manning explains it all here →

📲  NEW IN THE CREATOR WORLD

• IG is introducing a new “best practices” section right in your professional dashboard, providing strategies, guidance on monetization and reach, and personalized tips to help creators. 

• For every TikToker buying a house with their creator income, there are millions of creators struggling to monetize at all. A social finance app called Frich is bringing a reality check. 

• As YouTube and TikTok battle head-to-head for top creator video platform, YouTube has announced updates to Shorts, including three-minute videos, templates, and a trends page. 

• Meta recently announced Movie Gen, an innovative AI model that creates hyper-realistic audio and video clips that could change the AI game as we know it. 

• IG is testing a new carousel design that gives users a small sneak peek of the next post to encourage swiping more. We’d rather swipe left on this one.