🌐  Everything going on in the creator world right now.

Hello, you. Don’t panic, but there are only 30 days left in the year, which means 30 days to make good on those resolutions and end Q4 strong. For content creators and influencers, the big push to make the most out of the holiday season means cranking out content like an elf in Santa’s workshop. Feeling the pressure? Don’t forget to take time to relax. A well-rested creator is a happier creator, and a happier creator is ultimately more productive. How can you say no, take more breaks, and prioritize fun? Remember – life’s too short for burnout.

Keep calm and create on. 

– The Leap

The 2023 Creator Trend Report

Keeping a finger on the trend pulse can sometimes feel like trying to hold down a flailing fish with your pinky. But not all trends are slippery and erratic creatures. Sometimes bigger themes begin to emerge and by focusing on those, you can pin down a strategy that allows you to ride the waves with ease. Social media and influencer marketing expert Lia Haberman has published a creator economy trend forecast for 2023 and it’s juicy. Haberman and 13 industry insiders cover everything from platform, business, and content trends, to advice for creators looking to earn substantial incomes in this rapidly evolving space.

Little Extras

☑️ Want a blue verification check mark on TikTok? Okay, but only if you ask nicely.

🛑 2023 is the year of the paywall, and Linktree has officially joined in with this new feature. Make that money, honey.

 🎰  Speaking of pay-to-play, designers are scheming on how to make big money with the subscription feature on IG by mentoring and educating their audience.

🥺 A side hustle selling online courses that makes $17k a month? We’re not crying, you’re crying. (Okay we’re all crying.)

🪑 As TikTok changes and adds new features, it could mean the death of the trend-following creator. What does it mean for the rest of us? 

💡 Digital products are the money-makers of the future. But what do you do when you create them and they don’t sell? Here are four things to start with.

🙏 Did you hear that? That’s the sound of all Patreon creators expelling a collective sigh of relief at the long-awaited release of Patreon Video.  

🎧 Gen Z multi-hyphenate Emma Chamberlain either evokes jealousy or inspiration. With the news of her new Spotify podcast deal, we won’t blame you if you’re feeling a bit of both.

The Creator Stats Don’t Lie

As they say, content is king. If you want to rule and reign in the creator economy kingdom, there’s a lot of territory to explore by being a content creator. Not convinced? We’ve rounded up 20+ intriguing stats that might warm you up to the idea. For instance, did you know that there are over 200 million creators, a number that increased by 48% from 2020 to 2021? And only 52% of creators who make between $50K-100K spend less than 10 hours creating content? Them’s the facts.

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