Plus: Changes are coming to Meta, including pinning comments in Stories, turning off “Read” receipts, and more bonuses for creators.
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🙏 Creator success: when opportunity meets with planning. 

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Audur Banks Promises to Make You a UGC Creator by 2024

 

Your wish to become a UGC creator is Audur Banks’ command. She doesn’t have a magic spell or a witches’ brew, but she does have a free mini-course and other digital products that will make all your creator dreams come true. Her goal? To help you become a UGC creator by 2024.

 

Inspired by a big life change of her own (quitting her job with two kids at home), Audur knew she wasn’t the only one looking for flexibility and the potential to make a decent income. UGC stood out for a few reasons: you don’t need lots of followers, you create content when you want to, and the community is really supportive. Now she not only creates UGC content for brands, but she also coaches others on how to do the same.

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Little Extras

 

​🎯 The year is 2023: it’s time to embrace AI in your business. Need help? Thinkific is hosting a free webinar about the three keys you need to unlock AI content creation in your business on November 21st @ 11 a.m. PST. Register now to tune in live or watch the replay.

 

💏​ Wouldn’t it be nice if you could be the first to know about paid brand deals? Say less. Meet the newsletter, Brands with Budgets. Brought to you by July, it’s like Hinge but better, because it’s guaranteed to get you a date (aka matched with active paid campaigns).  

 

​🙈​ One small step for Instagram, one giant step for privacy: IG is testing the option to let users turn off “Read” receipts, which will help to (hopefully) alleviate some social pressure online.

 

📌 You know you can pin a comment on an IG post, and now you can also highlight that comment in Stories. As the app works on ways to improve community engagement, we’ll see if this one sticks.

 

🙌​ Meta is serious about making creators happy, which is why it’s testing an invite-only holiday bonus, expanding IG gifts, adding promotional tools for Subscriptions, and more. 

 

🛠️​ Continuing the theme of added tools: Meta is also working on a feature that will let creators A/B test Reels to see which content performs better.


💬 If you aren’t adding captions to your YouTube videos, you’re missing out on the opportunity of connecting with a larger audience. It’s easy to make your content more accessible – here’s how to do it.

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Marketing 101: Sell the Heck Out of Those Digital Products 

 

When it comes to digital products, there’s really one main objective: selling them! Let’s be real, you didn’t make them just for fun (even if the process was, especially with a tool like The Leap), you made them to generate leads and/or revenue. Our friends at Thinkific understand the struggle – they help entrepreneurs build their online business, and digital products are a big part of that in 2023. 

 

Let’s start with the easy stuff, like how to build a website or use a great platform to host your product, create a compelling sales page (they even have an example you can jump off of), and build your marketing funnel. You can do this – especially with this comprehensive guide by your side.

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Build a Mini-Course, Build Your Audience

 

A mini-course is not like a regular online course – they are short but effective and easy to digest, about 10-30 minutes long. For creators and educators, they’re an ideal digital product not only for teaching your audience a topic, but also for building your email list and generating revenue. Think of them like part of a long-term tactical strategy to grow your online business. 

 

When you sit down to create a mini-course, you’ll want to ask yourself these two questions: 

  1. What do I want my audience to learn or achieve from a quick mini-course?
  2. How can I teach this learning outcome in a quick presentation or a casual conversation? 

Here’s a beginner’s guide on how to create mini-courses, including examples from creators who’ve built their own successful mini-courses with The Leap.

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TL;DR 

Meta is getting serious about creator tools. Here are some new features to know: 

 

⚖️ A/B testing is coming to Reels. 

🎁 IG is expanding gifts and adding promotional tools for Subscriptions. 

📌 You can now pin comments to Stories, allowing for more community engagement.

 

We’ve probably said it a thousand times at this point, but once again: digital products are the future of passive income​. Let’s dig into: 

 

💘 How you can get started and everything you need for a successful launch.

📖 Why mini-courses are a creator fave right now. ​ 

👏 How this creator found success through her digital products.

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