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✌️ It’s the creator’s way, or the highway.

An Interview with Managed by Skye: Creator and Social Media Coach

Skyelar Garcia isn’t your typical creator. Equipped with a background in advertising, Skye (aka Managed by Skye) creates valuable content to support other creators looking for success online. But that’s not all – she’s also a social media coach and strategist, offering her community a range of products and services including social media audits, one-on-one coaching, and even a handy content planner. And guess what? Her TikTok audits alone bring in $2,500 a month.

As a social media strategist, Skye knows how important it is for creators and brands to stay flexible and keep their content fresh, so we’re curious about how she does the same. We sat down with her to talk about monetization as a creator, building an online community, and how each platform has a unique culture.

Little Extras

🎵 Instagram wants you to express yourself with a few new features, namely: musical carousels, collaborations on Reels and posts, and the Add Yours sticker option.

🐶 Meta has unleashed its AI hound: Shepherd. This new tool is designed to be an AI watchdog, critiquing and offering suggestions while using AI to ensure greater output accuracy.

👀 If you want to drive more traffic to your YouTube content, look no further. A feature that allows creators to hyperlink Shorts to longer videos is launching soon to help you do just that.

🧐 Is X trying to lure users to come back? The platform quickly started dishing out ad revenue payouts to users right when Threads launched, so you be the judge.

💏 Patreon + Spotify = a dream duo. Now that Patreon creators can link directly to Spotfiy, this opens up access to a whole new audience plus better opportunities for monetization.

🔗 YouTube is becoming your everything platform. Users can now add up to 14 links to their channel profile, turning it into the perfect one-stop shop.

👋 F4F? Substack has added a “Follow” button, which allows readers to stay connected to their fave voices online. For creators, hopefully it helps convert more readers to paid subscribers.

📲 Have you been tuning into TikTok’s Black Business Month webinar series? It showcases successful businesses, and features TikTok’s sales and training team to help you grow online.

The Science of Persuasion with Dr. Robert Cialdini: Live Webinar

Building an online course is one thing – getting sales is a whole other story. Hosted by the “Godfather of Influence,” Dr. Robert Cialdini, this free Thinkific webinar will dive into the small changes that can yield big results, based on decades of scientific research. This is a once-in-a-lifetime session you won't want to miss. Tune in on September 6, 2023 at 2:00 PM ET. Simply register below for free to reserve your spot.

A Beginner’s Guide to Selling Ebooks

Making paper without using any paper? What a great idea. Ebooks are becoming popular among readers and writers alike, especially as creators expand their digital product offering online. Considering that an ebook is created once and can then be distributed digitally, they are the perfect low-risk product for sharing content and making money online. Whatever your niche is (gaming, cooking, wellness, finance), ebooks can help increase your brand awareness, build your email list, and help you earn passive income.

We’ve created a beginner’s guide that details everything you need to know to start that new chapter, from identifying your target audience, to marketing your ebook, and more.

TL;DR

🤝 YouTube now allows users to add 14 links to their channel profile, and in September, you’ll also be able to hyperlink Shorts to longer videos. Hot on YouTube’s trail, Meta releases its new AI hound dog, Shepherd 🐶.

🎓 School is in session: TikTok announces its Black Business Month series, and legendary Dr. Robert Cialdini hosts a free webinar 👨‍💻 on the science of persuasion.