Plus: Instagram rolls out in-feed posts for Close Friends, and why brands are partnering with more creators.
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27 Ideas To Get More Views on YouTube Shorts 

 

YouTube, once the humble realm of double rainbow videos, is not the same platform it was in 2010. Today, it stands as a virtual colossus, with more than 2.7 billion active users who post and enjoy anything from video essays, to hour-long "day in the life" vlogs, to marathon-length live streams. Like many other platforms, YouTube relies on creators, and as online trends keep changing, YouTube has proven it can do more than just keep up.

 

YouTube Shorts was launched in 2021 as the answer to a growing demand for short-form content. Since then, Shorts have quickly become a creator favorite when it comes to sharing new content or promoting longer videos. Since Shorts are only 60 seconds long or less, they have a greater chance of racking up lots of views or even going viral than full-length videos. So let’s aim for the stars here! From posting before-and-after videos to sharing behind-the-scenes clips, here are 27 ideas to help your YouTube Shorts blow up.

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Little Extras

 

🤑​ TikTok’s Creativity Program Beta (aka its new creator fund) is finally expanding to the U.K., Brazil, France, Germany, Japan, and Korea, rewarding creators for creating high-quality original content. 

 

🪐 Here’s your guide to the galaxy of YouTube Shorts analytics. Over 2.3 billion users watch videos on YouTube every month, so it’s time to get your strategy in shipshape. 

 

🧩 You can share IG Stories, Notes, and Reels with just your Close Friends, but what about in-feed posts? Instagram is finally rolling out this missing piece, adding one more option for privacy.


🚫 U.K.-based sellers on Etsy are not happy over the platform freezing their earnings for up to 90 days, leading many to boycott or jump ship entirely in search of better options.

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💰 TikTok Shop is officially open for business. The new online marketplace also includes a shiny new affiliate program that enables creators to receive commissions on products they sell.

 

🏦 Financial advisor < social media. Are millennials and Gen Z getting good advice online? Experts say, if users are influenced to make good choices, it’s still money in the right place. 

 

​💌​ People are retreating to group chat platforms like Geneva and Discord in search of real connection. Does this signal the beginning of the end for social media as we know it? 

 

🤝 The creator economy is evolving, and things are looking good. As people change how and why they use social media, brands are looking to partner with more creators than ever.

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8 Best Tools For Creating Digital Products To Sell

 

Wondering how to create digital products? Well, it’s a great question to ask yourself, because creating and selling digital products can be a completely life-changing experience that could crack open a whole new world of passive income. 

 

What are these golden eggs, you ask? A digital product is anything you can sell online that doesn’t require manufacturing, shipping costs, or inventory space. Compared to physical goods, digital products are easier to produce, have a wider reach, and are generally less of a headache for both you (the creator) and your customer (your audience). No, it’s not too good to be true. Read on to learn about what types of digital products you can create (ebooks, templates, online courses, etc.), the best tools for creating them, and our top tips for taking them to the finish line.

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TL;DR 

​​🎯 The latest social media trends: users have a greater desire for privacy (even in-feed IG posts can be for Close Friends now); people look for real connections 🤗​ on group chats like Geneva and Discord; and millennials and Gen Z are getting their financial advice online 💱.


​📊 Breaking down the strategies to successful (and viral) YouTube Shorts. Also, some good news for creators in the U.K., Germany, and more 🗺️​: TikTok is expanding its Creativity Program Beta.

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