Which Short-Form Video Platform Is Easiest to Monetize? 

Choose your fighter: TikTok, Instagram Reels, or YouTube Shorts. Though they might seem similar at first glance, they vastly differ when it comes to monetization opportunities for creators. 

Wondering which one works best for you? We did the heavy lifting answering some of the big questions around monetization tools, ad revenue-sharing, and creator funds on these platforms. Read on to learn how they are rewarding creators for their work, and figure out which one you should focus on.

Little Extras

🥛  Drinking almond milk? Stop it. Wearing black shoes with a black shirt? Disgusting. On TikTok, the latest trend is all about creators telling you what not to do. 

🗒️ Did Substack just create a Twitter dupe? Substack’s new feature, Notes, allows users to share posts, quotes, images, links, etc. and some are noting that it looks awfully familiar.

✈️  According to Revolve, influencer trips are so 2016. After Tarte’s Dubai trip in January, we could have easily told you that.

🎭  Creators and marketers have mixed feelings about paid verification. Some think it’s worth paying up for account protection, others think it will dilute the content pool. Hbu?

👌 Fanfix, the Patreon competitor, is quickly becoming a fan fave among Gen Z creators. According to the 2-year-old platform, its most active creators are earning an average annual income of $70k.

🧐 Recruiters have eyes everywhere these days, especially on your social media accounts. Time to spruce up your résumé and your personal page. 

🔨  TikTok has been hit by another blow. Privacy regulators in the U.K. fined the app $16 million for failing to protect kids under 13 from accessing the app.

🥰 It was all smiles and good vibes at YouTube’s Creator Day, reminding us that the platform is doing the most for its creators.

Estimate Your Income with Our TikTok Money Calculator 

Does trying to earn money on TikTok feel like trying to solve an impossible equation? Luckily, you didn’t have to pass calculus to bring home revenue on the video-sharing platform. There are lots of creators making money through brand deals and sponsored posts, the question is: how much can you make? 

Enter our TikTok Money Calculator. Our easy-to-use tool estimates how much you can make on TikTok based on a few key metrics — all in the click of a button. Are you ready to see how much you stand to earn as a TikTok creator?

TL;DR

🚫  According to the latest TikTok trend, you’re doing everything wrong.

🧐 Recruiters are social media sleuths – so you better spruce up your account. 

💰 Gen Z is looking for better payouts online. This platform is giving it to them.

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